Google+ Events – More than just another event listing!

Now you can publicize your events – big and small – using Google+ Events!

Google+ Events looks like a fabulous way to promote business and personal events alike.  Imagine a slideshow of your wedding photos while you are still at the reception!  We look forward to seeing the ingenious ways people utilize this great new tool.

Here’s How to Set Up Your Google Plus Event:

Click on “Events” in your sidebar Click on “Create Event” Choose a Theme Enter a Title Enter the Date and Time Enter the Location (optional) Enter Details Invite people by Circle, Name or Email Address Under “Event Options”, “Basic” options allows you to decide if guests may invite others or add photos “Advanced Options” allow you to make this event a Google+ Hangout (online, by invitation only) or make this an event on air (everyone can see it) Click on “Show Additional Fields” to add a website URL, Ticket Seller URL, YouTube URL, and parking information Invitees get a notification and can check their Google calendar before they RSVP.

Some Great Features of Google Plus …

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Google Plus Makes Search Personal

Google Search plus Your World – Personal Search Results

Yesterday, Google Search was limited to public webpages. Great information was out there, sure, but most of it was published by people you don’t know and really have little reason to trust.  Starting today, Google Search is adding content published on Google Plus to your search results!  Because of the way Google Plus manages relationships, this translates to search results based on YOUR relationships.

You can now your own content and content shared specifically with you by those in your circles – and this will ONLY be available to you! Autocomplete and results will display Google+ Profiles,  helping you find people you might be interested in following. People and Pages related to your query will display, enabling you to follow them with just a couple of clicks.

Searching the web will always be a good way to research, but experience from friends is, let’s face it – just worth more!  Now your searches will include public and private (shared with you) Google+ posts from friends, enabling you to access their views and opinions instantly! Pull …

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Handling Negative Comments on Facebook and Google Plus Pages

One of the concerns keeping businesses from social media is the fear of bad publicity.  In this world of mass communication, “There’s no such thing as bad publicity” is no longer a truism.  However, if you are a business dedicated to excellent customer service and superior products, you have nothing to fear.  You must also have a concrete plan in place for dealing with negative comments and reviews.

When Criticism is Warranted

Take advantage of this extra layer of customer service auditing!   Rather than reflexively deleting the post or comment, thank the customer for their input.  Use their insights to improve. Respond publicly, but make an effort to continue the conversation offline by providing your direct telephone number.

You may well find that this negative publicity suddenly turns positive!

What if a negative comment is unfair or malicious?

You may wonder though, what if someone is mistaken, or maliciously posts something untrue negative about our business?   You could ignore the post and allow your fans to defend you, or …

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Adding Managers and Email Notifications to your Google Plus Business Page

Now you can assign up to 50 managers for each of your Google+ Business Pages (there is a daily limit, however).   Here’s how to do it:

Log in and manage the page. Choose Google+ settings from the options menu. Select “Managers” under “Settings in the left sidebar Add New Manager by entering the Email address they use for Google Plus

Each manager added will have the same permissions as you with two exceptions: they will not be able to delete the page or transfer ownership.

To Transfer Google+ Page Ownership

Can transfer page ownership to any manager on the account.  Click the ‘Transfer Ownership”  link in the new Page Settings panel and choose the manager.

Set up Email Notifications

Just like with Facebook and Twitter, it is important to respond to comments as quickly as possible.  To that end, it helps to get Email notifications, especially if you are managing multiple pages!  Here’s how to set it up:

Log in and manage the page. Choose Google+ settings from the options menu. Choose “General” from the settings …

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Why Your Business Should Have a Google Plus Page

I know what you’re thinking… another social network to worry about? Is there even anyone ON Google Plus right now? Whether you are a fan of Google, have no opinion, or are convinced that it is going to take over the world, if you’re in business, I’m afraid you simply cannot afford to ignore Google Plus Pages for Brands.

Is Anyone Out There?

With over 20 million users at the end of 2011, 170 million users as of March 2012 and a projected 250 million by the end of 2012, Google Plus is making inroads in the Social Media consciousness.  At first mainly a lurking place for techies and photographers, more and more people are taking notice.

While we wait for more of our customers to join, this is a great time to make connections with other businesses, both those in your industry and those in your locality.  Watch what they do, see what works, and contribute to their conversations. You will often find that they return the favor.  When your customers do start trickling in, …

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Facebook’s Big Announcement and Google+

Anyone besides me think that Facebook’s “huge” announcement today might have had more than a little to do with the Google+ rollout last week?

In a live announcement today, Mark Zuckerberg rolled out three new improvements or additions to Facebook’s offerings. None of these is available for mobile just yet.

The first is group chat. This one seems like a great idea. How many times have you had a “conversation” view message or on someone’s wall that would be much better carried out real-time? The groups can be created on the fly, too, which is a huge plus.

Then, there is the much-anticipated video chat powered by Skype. I’m not personally a huge fan of the video chat (do I really want to have to worry about what I’m wearing or how neat my house/office is when I’m at home in front of the computer?). However, it looks to be as simple as visiting a friend’s profile and clicking “video chat” to get it going. Not having to go to another website or even open another application is a big …

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Google +1

What it Is

According to Google:  “The +1 button is shorthand for “this is pretty cool” or “you should check this out.”  Click +1 to publicly give something your stamp of approval. Your +1’s can help friends, contacts, and others on the web find the best stuff when they search.”

How it Works

First, you need a public Google profile.  The profile will be visible to anyone, and connections with your Email address can easily find it. Your +1’s are linked to your profile and you can decide to make them public or not!

Show +1’s

In order to “+1” things, you first need a public Google profile. This helps people see who recommended that tasty recipe or great campsite. When you create a profile, it’s visible to anyone and connections with your email address can easily find it.

 

 

 

 

 

 

 

 

 

 

 

See +1’s

Sign in to your Google account to see recommendations on items in Google search, or on other sites you visit.  You may see +1’s by connections …

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Use Email Signatures to Get more Google Plus, Facebook Page and Twitter Followers

Encourage more “likes” and follows by including a link to your Facebook Page and Twitter account in every Email you send out.  Adding your link to a Facebook or Twitter icon will increase the number of clicks you receive.  Feel free to use our images at the end of the article.

Not sure what your Facebook Page URL is?  Go to your page.  Ours is: http://www.facebook.com/pages/Scalable-Social-Media/171758262846538 .

Your Twitter link will look something like ours: http://twitter.com/scalablesocial

Here’s how to add an Email signature in one of many popular Email programs:

Outlook

Go to Tools>Options>Mail Format and click the “Signatures” button. If you use Outlook for more than one mail account, select the one that will use your new signature. Enter your text. To add an image, click on the button and choose an image from your computer. To add a link, select the text or image to be linked, then click on the Read More