If you’re already using Pinterest to drive more traffic and leads to your business website, you’re probably already a little in love with it. I know I am! There are so many reasons, but here are a few I’m extra grateful for today.
Pinterest Can Be Lead Generation Magic
The initial benefit we saw was an increase in website traffic – lots of it. Last month, in fact, one of our customers got nearly as much traffic from Pinterest alone as from all other organic sources, including Google. Take a moment to look at your analytics and imagine doubling your organic traffic just by using Pinterest. It can happen!
But, at first we struggled with lead generation. Would it be enough to justify the one to two hours a week we dedicate to Pinterest?
Well, I’m happy to report that we’re starting to see the amazing lead generation potential of Pinterest on the accounts we manage as well. Last month, one of our client’s Pinterest leads accounted for 42% of all leads!
It’s true, you have to find …