“Why would anyone pay you to tweet for them?” My wonderful dad, who was extremely intelligent and infinitely proud of me, just didn’t understand. He was a chemist, so Twitter was way outside the scope of what he needed to know, but I find that even those in sales don’t always see the value in Twitter.
For myself, I can tell you I’ve gotten work some of the best (and still ongoing) work from a simple Tweet. I’ve found guest bloggers and made great work/personal connections on Twitter. Just yesterday I was invited to speak at an upcoming conference on visual marketing because of an exchange on Twitter. So, there is value in Twitter. But, back to dear old Dad’s question – “Why would anyone pay me to tweet for them?”
What Twitter Can Do for Your Business
When we at Scalable use Twitter on behalf of a client, we uncover the goals and needs of the client and figure out how to use Twitter to advance those. Goals could include:
Increasing brand or product awareness Putting a human face …